Privacy Policy (the “Site”) is owned and operated by Monti Kids, Inc. and its subsidiaries and affiliates (together, “Monti Kids”) and any reference to “we”, “us”, or “our” will mean Monti Kids. Please carefully read this Privacy Policy as it may have changed since your last visit to the Site. Any changes to this Privacy Policy will be posted here. Continued use of the Site indicates your understanding and acceptance of this Privacy Policy, including any changes, posted to the Site.



Your privacy is important to Monti Kids. This Privacy Policy describes the information practices of Monti Kids and the Site, including the type of information gathered and tracked, how the information is used and with whom the information is shared. This Privacy Policy applies to your interactions with the Site as well as other interactions with Monti Kids, including when you enroll in our subscription services, purchase any products or services, use our guides and videos, download materials from the Site, or register for our newsletters, classes, webinars or events (the “Services”).

What Information We Collect and How We Collect It

This Privacy Policy applies to all information collected by or submitted to Monti Kids (or carefully selected third parties acting on our behalf), including personal information. “Personal information” is data or information that reasonably can be used to identify an individual. It does not include data where the identity has been removed (anonymous data). You do not need to provide us with your personal information simply to browse the Site.

Monti Kids may collect personal information when:

  • You register for any of the Services;
  • You make purchases of products or Services;
  • You request support for a Monti Kids product, event, or Service;
  • You request information or materials;
  • You participate in surveys and evaluations;
  • You participate in promotions, contests, or giveaways;
  • You apply for a job or submit your resume to Monti Kids;
  • You submit any such information to Monti Kids via the Site or otherwise; or
  • You submit questions or comments to us.

Monti Kids may also collect personal information from individuals (with their consent) at conventions, events, trade shows, expositions, seminars or other programs.

The types of personal information collected may include (but are not limited to):

  • Your first and last name;
  • Your age;
  • Your child’s name and date of birth;
  • Your website address;
  • Your home, billing, or other physical address (including street name, name of a city or town, state/province, postal code);
  • Your e-mail address;
  • Your telephone number;
  • Any other identifier that permits Monti Kids to make physical or online contact with you;
  • Any information that Monti Kids collects from you and maintains in association with your purchase of products or Services, such as your credit card account information;
  • For job applicants submitting information, your educational background, employment experience, and job interest;
  • Technical data automatically collected about your equipment, browsing actions and patterns by using cookies, server logs and other similar technologies. Please see our cookie policy below for further details;
  • Information about you from various third parties including analytics providers, advertising networks, search information providers;
  • Information about how you use the Site, products, and Services;
  • Marketing and communication data including your preferences in receiving marketing from us and our third parties and your communication preferences. 

We also collect, use, and share aggregated data such as statistical or demographic data for any purpose (“Aggregated Data”).  Aggregated Data could be derived from your personal information but is not considered personal information in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your usage data to calculate the percentage of users accessing a specific Site feature. However, if we combine or connect Aggregated Data with your personal information so that it can directly or indirectly identify you, we treat the combined data as personal information which will be used in accordance with this Privacy Policy.

We do not collect any special categories of Personal Information about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offenses.


Use of Your Personal Information; Purpose

Monti Kids collects and uses information about you or your use of the Site and Services which may include your personal information to operate and improve the Site, to deliver products or Services, to carry out transactions you have requested, as further described in this Privacy Policy.

We have set out below, in a table format, a description of all the ways we plan to use your personal information, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal information for more than one lawful ground depending on the specific purpose for which we are using your information. Please contact us if you need details about the specific legal ground we are relying on to process your personal information where more than one ground has been set out in the table below. 

Personal information collected on the Site may be stored and processed in the United States or any other country in which Monti Kids or its affiliates, subsidiaries or agents maintain facilities, and by using the Site or Services, you consent to any such transfer of information outside of your country.

International Transfers

We share your personal data within Monti Kids, Inc and as required with select third parties (such as a credit card processing company to complete a transaction). This may involve transferring your data outside the European Economic Area (EEA).

Many of our external third parties are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA. 

Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented: 

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission. For further details, see European Commission: Adequacy of the protection of personal data in non-EU countries.
  • Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe. For further details, see European Commission: Model contracts for the transfer of personal data to third countries.  
  • Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US. For further details, see European Commission: EU-US Privacy Shield.

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA

California Users’ Privacy Rights

California users of Monti Kids may have additional rights afforded to them under the California Consumer Privacy Act (CCPA).  Detailed information about personal information Monti Kids has collected, how Monti Kids uses that information, how and with whom Monti Kids shares the information, and information about your rights as a California user is all detailed in this Privacy Policy, including the section ‘Your Legal Rights’ below. You may contact Monti Kids to exercise these rights or learn more as set forth below.  

Sharing of Your Personal Information

Monti Kids will not sell, rent or lease your personal information to others. Monti Kids shares personal information with entities and individuals working on our behalf. Except as described in this Privacy Policy, we will not disclose your personal information to third parties for their own marketing purposes unless you have provided consent.

Some Monti Kids Services, offerings or events may be co-branded and offered in conjunction with another entity or individual. If you register for or use these Services, offerings, or events, both Monti Kids and the other entity or individual may receive information collected as part of the co-branded Services, offerings, or events. The privacy policy of such other entity or individual, if any, shall apply to their use of your information, which is not under our control and we strongly advise you to review those policies before sharing any of your personal information with them or using the co-branded Services.

In some cases Monti Kids uses contractors to collect, use, analyze, and otherwise process information on its behalf. It is Monti Kids’ practice to require such suppliers to handle information in a manner consistent with Monti Kids’ policies. Monti Kids may also allow carefully selected Monti Kids partners to participate in limited marketing campaigns solely to promote Monti Kids’ products and Services to you.

If you request something from the Site (for example, a product or Service, a callback, information about an event, or specific marketing materials), we will use the information you provide to fulfill your request. To help us do this, we may share information with others, such as Monti Kids’ business partners, event organizers, financial institutions, shipping companies, and postal or government authorities (e.g., customs authorities) involved in fulfillment. As part of a transaction, we may also contact you as part of our customer satisfaction surveys or for market research purposes.

We occasionally hire other companies to provide limited services on our behalf, such as providing customer support, processing transactions, or performing statistical analysis of our Services. Such companies will be permitted to obtain only the personal information they need to deliver the service. They are required to maintain the confidentiality of the information and are prohibited from using it for any other purpose.

We may access or disclose your personal information if we believe such action is necessary to: (a) comply with the law or legal process served on Monti Kids; (b) protect and defend the rights or property of Monti Kids (including the enforcement of our agreements); or (c) act in urgent circumstances to protect the personal safety of users of Monti Kids services or members of the public.

By submitting your personal information or payment information, you consent to Monti Kids sharing your information with third parties in accordance with this Privacy Policy.

How to Stop Receiving Information From Monti Kids

If at any time you do not wish us to contact you using the information we have collected, including sending you newsletters and other information, you may follow the unsubscribe instructions at the bottom of such e-mail correspondence. To opt out of receiving mailings, you may write to us at the email or mailing address below. These options do not apply to communications primarily for the purpose of administering requests for materials or other administrative and transactional notices.

Failure to Provide Personal Information

Where we need to collect personal information by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with products or Services). In this case, we may have to cancel a product or Service you have with us but we will notify you if this is the case at the time.

How to Update Your Information

If you have an online account with Monti Kids, you can update your information by accessing your account and making any needed changes. If you are enrolled in our subscription service, you must maintain accurate contact and billing information in your account.

If you do not have an online account with Monti Kids, you can update your information by contacting us at the email or mailing address below. If you have subscribed to an email list or online publication of ours and you have since changed your email address, you may update your email address by unsubscribing and re-subscribing with your new email address.

Safeguarding Your Personal Information

In order to protect your information from improper disclosure, Monti Kids uses appropriate security measures to prevent your personal information from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal information to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal information on our instructions and they are subject to a duty of confidentiality. Finally, we take care to dispose of your personal information properly so that third parties will not be able to access it. This includes destroying, erasing, or making unreadable the personal information. 

While we are committed to protecting your privacy, please be aware that no transaction over the internet can be completely secure, which is an inherent risk in using the internet of which you should be aware and with which you should be comfortable prior to using the internet.

If a password is used to help protect your accounts and personal information, it is your responsibility to keep your password confidential. Do not share this information with anyone. If you are sharing a computer with anyone, you should always log out before leaving a site or service to protect access to your information from subsequent users.

Please be aware that we have put in place procedures to deal with any suspected personal information breach and will notify you and any applicable regulator of a breach where we are legally required to do so

Data Retention

We will only retain your personal information for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. We may retain your personal information for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information, and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

In some circumstances you can ask us to delete your data: see your legal rights below for further information.

In some circumstances we will anonymize your personal information (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.


Monti Kids regularly reviews its compliance with this Privacy Policy. Please feel free to direct any questions or concerns regarding this statement or Monti Kids’ treatment of personal information by contacting us at the link or address indicated below.


Cookies are small data files that your browser places on your computer or device. A cookie itself does not contain or collect information. However, when it is read by a server via a web browser it can help a website deliver a more user-friendly service – for example, remembering previous purchases or account details.

Like most websites, our online channels and our applications (apps) collect some information (e.g. information on IP addresses, browsers, internet service providers, referring pages, exit pages, operating systems, date stamps, timestamps, and clickstream data). This information won’t be linked to any other information we collect about you unless you have given your consent that we may do this.

Both we and our third-party tracking utility partners use browser storage, app storage, cookies, pixels, beacons, scripts and tags to analyze trends, administer the site, track user movement through the site, and collect demographic information about our overall user base. We may receive reports on these from our third-party tracking utility partners on an individual and aggregate basis.

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this Site may become inaccessible or not function properly.

You can read our full cookie policy here:

Links to Other Sites

The Site may provide links to third-party web sites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share information about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

For Questions or Concerns

If you have questions or concerns regarding this Privacy Policy or the processing of any your information in connection with our Services or products, you should contact Monti Kids by email at or regular mail at:

Monti Kids, Inc., 

3675 Mount Diablo Blvd

Lafayette, CA 94549

Time Limit To Respond

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

No Fee Usually Required

You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

What We May Need From You

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal information (or to exercise any of your other rights). This is a security measure to ensure that personal information is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Your Legal Rights

Under certain circumstances, you may have rights under data protection laws in relation to your personal information, for example, under the CCPA if you are a California consumer. 

You have a right to:

Request access to your personal information (commonly known as a "data subject access request"). This enables you to receive a copy of the personal information we hold about you and to check that we are lawfully processing it.

Request correction of the personal information that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Request erasure of your personal information. This enables you to ask us to delete or remove personal information where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal information where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal information to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request. 

Object to processing of your personal information where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal information for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

Request restriction of processing of your personal information. This enables you to ask us to suspend the processing of your personal information in the following scenarios: 

  • If you want us to establish the data's accuracy.
  • Where our use of the data is unlawful, but you do not want us to erase it.
  • Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims. 
  • You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it. 

Request the transfer of your personal information to you or to a third party. We will provide to you, or a third party you have chosen, your personal information in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you. 

Withdraw consent at any time where we are relying on consent to process your personal information. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact us at:

Monti Kids, Inc

3675 Mount Diablo Blvd

Lafayette, CA 94549



This Privacy Policy was last amended on February 24th, 2023.